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AI and Pharma 2023

What is artificial intelligence (AI)?
Artificial intelligence is the simulation of human intelligence processes by machines, especially computer systems. Specific applications of AI include expert systems, natural language processing, speech recognition and machine vision. Generative AI is a type of artificial intelligence technology that can produce various types of content, including text, imagery, audio and synthetic data.

In this brief survey, we will ask your opinion about recent trends related to AI and pharmaceutical sales and marketing, use cases, and potential concerns. In addition to macro trends related to AI, we are very interested in your take on how generative AI platforms, such as ChatGPT, Bard, and Bing (Microsoft), can be used by brands and organizations near term. 
Using a scale from A to F, where A is excellent and F is failure, how would you rate (grade) the pharmaceutical industry (overall) with regard to the current use of artificial intelligence (AI) for pharmaceutical sales and marketing purposes. 
How would you rate the impact of (generative) artificial intelligence on the following areas of pharmaceutical companies over the next 5 years? 
No Impact At All
Moderate Impact 
Significant Impact
R&D
Sales
Consumer Marketing
HCP Marketing
Patient Support Programs
Medical Affairs
What are some examples how (generative) AI can be used for pharmaceutical sales

Generative AI is a type of artificial intelligence technology that can produce various types of content, including text, imagery, audio and synthetic data.
What are some examples how (generative) AI can be used for pharmaceutical marketing
What are some examples how (generative) AI can be used for patient support programs
What are some examples how (generative) AI can be used by pharmaceutical medical affairs
What are some examples how (generative) AI can be used for content and creative by pharmaceutical marketing brands and their agency partners? 
Any other examples of how (generative) AI may be useful to pharmaceutical sales and marketing that has not been discussed above? 
How concerned are you about the following areas with regard to the impact of (generative) AI as it relates to pharmaceutical sales and marketing on the following areas? 
Not At All Concerned
Somewhat Concerned
Very Concerned
Ethical Concerns
Job Loss
Job Retraining 
Data Accuracy/Errors  
Data Privacy and Security 
Bias and Fairness 
Transparency 
Regulatory  
Any other concerns about the use of (generative) AI for pharmaceutical sales and marketing? 
If any, what generative AI platforms or applications are you using the most in recent months related to pharmaceutical sales and marketing
If any, what are generative AI platforms or applications are you using the most in recent months for personal reasons
If you are willing to be quoted (by name) as an expert source, please confirm or provide your preferred name and email address below. 
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